Mathilde Neu

Artists present a unique puzzle, they lie at the core of this data-driven shift. To solve this puzzle, music companies must gather key artist data and tag it!

A few challenges are still in progress before the end of the year. AI is still in full development, and TikTok tends to its relationships with the our industry

This time, it’s not all about how tech changed music, but how the music industry is imposing their vision and boundaries to keep working and developing solution

Amidst the focus on digital income, merchandise—which often gets pushed to the back—is one of the best methods of generating profit. Let's talk merchandising!

A great deal of tech and their numbers surface this week, maintaining the end of the year at a high level of urgency. From data to human management, let’s see!

Promoting artists—thanks to the ever-changing demands of the industry—isn’t always straightforward, and getting wrong can destroy an artist's career. 

Although AI promises to enhance the music industry—there’s a growing uncertainty about the future of these jobs: How will they change? How is AI impacting us?

It’s time to take a look at what’s changing and hear from the main music industry players. Nearing the end of the year, it’s starting to feel like looking back

Data insights are not only for business decisions, but also for better understanding of our field. The music industry is still battling some legislation

The Dynamic Relationship Between Music Streaming Platforms and TikTok has been an eventful one. Time for a quick rewind on how we got where we are now!

This week has been about taking a step back to see exactly what legislation should look like among the big names of the music industry. From AI to streaming...

Music streaming kept making headlines this week, from rebranding to new royalties model. Social media platforms are getting ready to see more and more creators